The customer relations theory is the business concept which bring closer the business to its customers. In plain meaning it means the bridge that connects the customer to the service that they receive or entitled to receive from the business or the business vendor in other cases.
Many people often companies have different ways of interpreting this and in fact apply to their business activities.
A key theory of customer relations includes being proactive in managing your relationships, rather than reactive, that is; Customer relations is the process by which you develop, establish, and manage the relationship with your customers. Effective customer relations involve listening to your customers’ needs and concerns and addressing them. Here is where we actually come across, the Customer Relations Management (CRM).
The customer relationship management (CRM) process represents the series of activities that businesses use to organize and engage with current customers, nurture new prospects, and pursue sales opportunities.
The main purpose of is Customer relations is the process by which companies promote customer satisfaction and, moreover, loyalty. At its most basic, it involves managing communications with customers, particularly customer questions and complaints, and resolving disputes amicably.
Amala Core Banking above making possible the availability of solutions for the financial institutions in Tanzania, these are; microfinance and SACCOS. It offers the best customer relations options within the system. Means of which the financial institutions gets closer to their customers, engage in their interactive activities, Loan activities, Share management, their savings, various reports but most importantly Client Management feature.
Here, the financial institution can Track and manage customers or member respectively, groups and individual data, signature, photo, guarantors, all profile easily and flexible to having all customers’ data all in a single page.
Also this will help the financial institution build more of the trust from its customers and members with this tracking and proper management of their customers and members information automated.
Moreover, the team behind Amala Core Banking deployment is devoted and dedicated into serving well our customers to ensure not only these benefits goes one handed to the end user customer alone, but as well to those whom we serve as our esteemed customers by the support available 24hours 7days. We are motivated to adding value to your business.
Visit us today at; https://amala.co.tz or Dial; +255 71 262 8896 to give your business an added value.
